Packaging Redesign Exercise
Packaging Redesign Exercise
Packaging Redesign Exercise
Packaging Redesign Exercise
Over the course of Fall 2024, ASU graphic designers would choose
one company's packaging to redesign, either refining its current direction
or opting for a full overhaul in favor of current markets.
Over the course of Fall 2024, ASU graphic designers
would choose one company's packaging to redesign, either
refining its current direction or opting for a full overhaul
in favor of current markets.
Over the course of Fall 2024, ASU
graphic designers would choose one
company's packaging to redesign,
refining its current direction or a full
overhaul in favor of current markets.
Over the course of Fall 2024, ASU graphic designers would
choose one company's packaging to redesign, either refining
its current direction or opting for a full overhaul in favor of
current markets.
Halls Cough Drops
Halls Cough Drops
Halls Cough Drops
Halls Cough Drops


The Approach
The Approach
The Approach
The Approach
Beginning as a refinement in color direction and photo balance
to push Hall's brand away from early 2000s aesthetics, the design
quickly developed into rounder vector art to maintain its original
cooling intent.
Beginning as a refinement in color direction and photo
balance to push Hall's brand away from early 2000s aesthetics, the design quickly developed into rounder vector art to
maintain its original cooling intent.
Beginning as a refinement in color direction and photo balance to push Hall's brand away from early 2000s aesthetics, the design quickly developed into rounder vector art to maintain its original cooling intent.
Behind the Curtain
Behind the Curtain
Behind the Curtain
Behind the Curtain













Refinements
Refinements
Refinements
Refinements
By bringing the cough drops into the composition with
the fruit, the viewer feels as if they are in a suspended
moment, inviting curiousityfurther interaction.
By bringing the cough drops into the composition with
the fruit, the viewer feels as if they are in a suspended
moment, inviting curiousityfurther interaction.
By bringing the cough drops into the
composition with the fruit, the viewer feels
as if they are in a suspended moment,
inviting curiousityfurther interaction.
By bringing the cough drops into the composition with
the fruit, the viewer feels as if they are in a suspended
moment, inviting curiousityfurther interaction.
Tackling the Issue
Tackling the Issue
Tackling the Issue
Tackling the Issue
Email diekelmank@gmail.com directly or
Let's Work Together!
Email diekelmank@gmail.com directly or
Let's Work Together!
Resume
Email diekelmank@gmail.com
directly or
Let's Work Together!
Email diekelmank@gmail.com directly or
Let's Work Together!

