Summarizing oneself
Deciding what will represent you for the foreseeable future is scary!
Do you go off of Initials, full name? What supporting elements do you bring in? This was what I entered senior year trying to solve.
Over the course of Fall 2024, ASU graphic designers
would choose one company's packaging to redesign, either
refining its current direction or opting for a full overhaul
in favor of current markets.
Over the course of Fall 2024, ASU graphic designers would
choose one company's packaging to redesign, either refining
its current direction or opting for a full overhaul in favor of
current markets.
Personal Brand
Personal Brand
Personal Brand
Personal Brand


The Approach
The Approach
The Approach
The Approach
From a young age I had used diekelmank for my social media and email, so I knew for sure to reference it somewhere for my contact information. But as a logo it was a bit messy! So I attempted to branch out.
Over the course of Fall 2024, ASU graphic designers
would choose one company's packaging to redesign, either refining its current direction or opting for a full overhaul in favor of current markets.
Over the course of Fall 2024, ASU graphic designers would choose one company's packaging to redesign, either refining
its current direction or opting for a full overhaul in favor of current markets.
From a young age I had used diekelmank for my social media and email, so I knew for sure to reference it somewhere for my contact information. But as a logo it was a bit messy! So I attempted to branch out.
Behind the Curtain
Behind the Curtain
Behind the Curtain
Behind the Curtain













Refinements
Refinements
Refinements
Refinements
Eventually I settled on the initials creating a spark counterform! Color
was the main struggle, as there was a mental split between cyan and
magenta. Ultimately I decided on magenta for that balance between
warmth and creatiivty.
Over the course of Fall 2024, ASU graphic designers
would choose one company's packaging to redesign, either
refining its current direction or opting for a full overhaul in
favor of current markets.
Eventually I settled on the initials creating
a spark counterform! Color was the main
struggle, as there was a mental split between
cyan and magenta. Ultimately I decided on
magenta for that balance between warmth
and creatiivty.
Tackling the Issue
Tackling the Issue
Tackling the Issue
Tackling the Issue
Email diekelmank@gmail.com directly or
Let's Work Together!
Email diekelmank@gmail.com directly or
Let's Work Together!
Email diekelmank@gmail.com directly or
Let's Work Together!
Resume
Email diekelmank@gmail.com
directly or
Let's Work Together!

